About NSGA


The National Sporting Goods Association supports its members’ efforts to grow the business and advocates on their behalf.

NSGA History

The National Sporting Goods Association (NSGA) has worked on behalf of its members since the very beginning. In 1927, the association’s founders fought an unfair taxation on sporting goods in the state of South Carolina. This fight led to the formation of the Sporting Goods Dealer’s Association of South Carolina.

Soon after, other regional sporting goods associations began to form in the East, Midwest and the South. Finally, these associations merged into one and in 1936, the name was officially changed to National Sporting Goods Association. 

NSGA Today

Research IconResearch

For more than 30 years, NSGA has provided unique industry-specific research utilized by organizations large and small. The result is historically recognized data that is the most relevant information for your everyday business needs. Members receive discounts on research offerings. 

Exclusive Resources

Learn the ins and outs of growing your business from leading industry experts through NSGA’s member-only publications, online resources and marketing tools. NSGA is happy to discuss promoting your business in our publications to help build your brand exposure. 

Networking and Educational Opportunities

Take advantage of key networking opportunities at the annual Management Conference & Team Dealer Summit. NSGA members receive special pricing to make the trip more affordable. NSGA members also have access to trade show and other industry-related event schedules, helping you to stay abreast of the latest industry happenings. 

Business Solutions

Help your bottom line with NSGA’s discounted services that include: 

  • Communications & Marketing
  • Website Development
  • Outbound and Inbound Shipping
  • Operations Management and more


NSGA is the only trade association that continuously fights on the behalf of its retailers and team dealers. NSGA has almost 90 years of success advocating in the legislative, rulemaking and corporate arenas for its members. We can also provide members the tools needed to be your own activist. Learn more on the Advocacy page.

Personalized Support

Know that the NSGA staff is a part of your team. We dedicate our time to helping make your business the best it can be. For questions contact membership@nsga.org or call (847) 296-NSGA (6742).

Affiliates and Special Divisions

If you are a sales agent or your business operates in the ski, snowboard or hockey markets, NSGA has more specialized opportunities for you: NSGA Division for Sales Agents, the Hockey Dealers Association and NSGA’s affiliate the National Ski & Snowboard Retailers Association.

Sporting Goods Industry Hall of Fame

For more than 50 years, the Sporting Goods Industry Hall of Fame has honored the leaders of the sporting goods industry. The Hall of Fame induction ceremony is conducted annually at the NSGA Management Conference & Team Dealer Summit.


NSGA Officers and Directors

Chairman of the Board – Pat Donnelley, Donnelley Sports, Twin Falls, ID
Past Chairman – David Labbe, Kittery Trading Post, Kittery, ME
Treasurer/Chairman Elect - Greg Miller, Universal Athletic, Bozeman, MT


Kevin Bezanson, Cleve's Source For Sports, Nova Scotia, Canada
Bob Fawley, Capitol Varsity Sports, Oxford, OH
Troy Freeman, Winmark Corporation/Play It Again Sports, Minneapolis, MN
Gordon Geiger, Geiger's, Lakewood, OH
Mick Montgomery, Denver Athletic, Englewood, CO
Ron Rugal, B&R Sporting Goods, Shelby Township, MI
John Scipio, SV Sports, Pottstown, PA

President & CEO

Matt Carlson, National Sporting Goods Association, Downers Grove, IL