Hockey Dealers Association

Welcome to the Hockey Dealers Association! 

HDA, a division of National Sporting Goods Association (NSGA), is committed to serving the needs of hockey dealers.


2017 Edition of Annual Business of Ice Hockey Report Now Available

The Annual Business of Ice Hockey is a great resource of information on participation and sales data in the United States. The 2017 Edition of the report is now available!

Overall participation in the U.S. increased slightly from 2015 to 2016, but overall sales for the categories of hockey equipment and ice skates decreased for the second straight year.

Members of the Hockey Dealers Association, and National Sporting Goods Association members with an interest in hockey, receive a free electronic copy of the report. Printed copies of the report are available to members upon request.

The cost of the report is $395 for non-members. Purchasing a one-year membership in HDA ($125 for retailers and team dealers; $545 for manufacturers and wholesalers) is a great way to not only receive the Annual Business of Ice Hockey report, but also to keep up with news and information on the industry and to utilize various cost-saving services.

For more information on HDA membership, or to learn more about the Annual Business of Ice Hockey report, contact HDA director Marty Maciaszek at or at (800) 815-5422, ext. 1260.

Click here for more information about joining HDA.


Ed Kinnaly Returns to Bauer as CEO

EXETER, N.H. (May 31, 2017) - Peak Achievement Athletics and its controlling shareholders, Sagard Holdings and Fairfax Financial, announced the appointment of Edward G. Kinnaly as the Chief Executive Officer of the Bauer, Cascade and Maverik businesses, effective June 1.

Kinnaly was previously with Bauer Hockey for 13 years as Executive Vice President, Global Commerce and General Manager, Europe. Following his tenure with Bauer, Kinnaly served as President and CEO of Flywheel Sports. He also held management roles with Nike and adidas in marketing, product/category management and retail.

"I'm thrilled to be back working with the teams at Bauer, Maverik and Cascade," Kinnaly said in a news release. "I'm energized by the mission ahead - creating products that elevate our athletes' performance, delighting our consumers, driving the success of our retail partners and creating a world-class company culture."

Tony Palma was also appointed as CEO of Easton Diamond Sports on June 13 and will be co-CEO of Peak Achievement Athletics. They will replace Harlan Kent, who was CEO of Performance Sports Group.

Click here to read more.


NFHS Adds Requirement on Goalkeeper Water Bottles

(NFHS, May 11, 2017) - The National Federation of State High School Associations (NFHS) approved a new rule regarding water bottles for goalkeepers for the 2017-18 season. Rule 1-3-5 will require water bottles used by goalkeepers to be secured on the top or back of the goal frame. The requirement ensures water bottles will not fall onto the ice and interfere with the flow of the game.

There are 35,155 boys in 1,607 schools and 9,514 girls in 642 schools playing high school hockey under NFHS rules, according to the 2015-16 NFHS High School Athletics Participation Survey.

Roustan Capital Acquires Iconic TORSPO and CHRISTIAN Hockey Brands

(Roustan Capital, May 8, 2017) - W. Graeme Roustan, the Chariman and CEO of Roustan Capital, announced the acquisition of Supreme Brands LLC, the owner of TORSPO and CHRISTIAN, two iconic and authentic global hockey brands. TORSPO gained prominence as an equipment brand preferred by the iconic Soviet Union and European Olympic and World Championship and CHRISTIAN hockey sticks were used by most of the 1980 USA Hockey team that won the Olympic Gold Medal.

"When these historic brands became available and many sought to acquire them, there was no way I was going to stand on the sidelines and pass up the opportunity to acquire both TORSPO and CHRISTIAN," said Roustan, who will announce future plans for the brands in the coming months.

Click here to read more.

USA Hockey Names Pat Kelleher New Executive Director 

(USA Hockey, April 27, 2017) - USA Hockey named Pat Kelleher as its Executive Director. Kelleher, who has been with USA Hockey since 2008, replaces the retiring Dave Ogrean on June 10.

Kelleher helped start a new department at USA Hockey in 2008 which focused on increasing participation, particularly at the entry level. As assistant director for membership development, he established and led the implementation of several initiatives, including national Try Hockey for Free Days, Welcome Back Week and the 2 and 2 Challenge. Kelleher is currently the assistant executive director for development at USA Hockey.

"I am humbled and honored to have this opportunity," Kelleher said in a statement from USA Hockey. "So many people have helped build this organization into the worldwide leader that it is today, and I look forward to working with our board, staff, grassroots volunteers and the many other constituent groups involved as we continue to elevate our sport."

Said USA Hockey President Jim Smith: "He brings a vast knowledge of USA Hockey and the overall hockey landscape and is well-connected at all levels of the game. Pat's done an excellent job in leading our growth initiatives and also has been at the forefront of our efforts to raise additional resources through The USA Hockey Foundation."

Click here to read more about Pat Kelleher becoming USA Hockey's new Executive Director.