Sport Chalet began as an intimate ski shop opened by Norbert and Irene Olberz in La Canada Flintridge, California in 1959. From those humble beginnings, Sport Chalet has grown into 51 stores in Arizona, California, Nevada and Utah, which feature the Sporting Goods Industry's top brands across a variety of sports and fitness activities. To celebrate its 55th anniversary, Sport Chalet is taking a look back at some of the biggest fitness trends and milestones from the past five decades and forecasting trends consumers can expect in the next decade.
"It's interesting to see how far the fitness industry has evolved over the years. We are proud to have contributed to the trends over the past 55 years and look forward to supplying our community of athletes with the latest gear and equipment for years to come," siad Craig Levra, CEO of Sport Chalet. "Our Experts and buyers are educated in the current fitness innovations and have a keen eye for what's coming down the pipeline, so we can collectively make recommendations we stand behind."
Sport Chalet Expert Robert Follett provided a roundup of some of the biggest fitness fads from the last 55 years:
1960s: The vibrating belt machine was invented as a way to get maximum exercise with minimal effort.
1970s: Joe Weider revolutionized fitness when he introduced the Weider Home Gym, one of the first home exercise systems.
1980s: Jazzercise came to national attention when founder Judi Sheppard Misett performed her exercise routine on national television. Aerobic exercise, championed by Jane Fonda, also became popular across the country.
1990s: Cross-training, or combining training methods to enhance overall fitness performance, grew in popularity as consumers looked for novelty in their workouts.
2000s: Consumers must have been looking for extra motivation after the turn of the century, with boot camps and personal trainers coming in as two of the top trends of the decade.
2010s and beyond: Wearable technology has been one of the biggest trends of the decade so far and is poised to continue to explode in popularity during the next 10 years. Eco-friendly and sustainable diets will also gain traction and virtual at-home trainers will evolve and multiply.
Click here to learn more about Eastern Mountain Sports (EMS). Sport Chalet has been sold to EMS.